This week, our Geek of the Week is one of the content team’s favorite products, Hootsuite! Hoot suite is a social media management program that helps schedule posts for Facebook, Instagram, Twitter, LinkedIn, and YouTube.
Product Name: Hootsuite
Which Team Uses It: Content Team
Why We Get Geeked: There are plenty of social media scheduling platforms out there, but Hootsuite had all the things we wanted: scheduling, monitoring accounts, an easy-to-use dashboard, content search tools, a simple reporting system, and even a campaign tool similar to another program we use, Shortstack. Hootsuite also offers free webinars, certificate programs, and built-in tools like Hootsuite Suggestions to make searching for monitized content easy.
Price/Investment: The free version gives you 3 social profiles, the basic scheduling and reporting tools. The pro version ($8.99 a month) offers up to 50 social profiles, bulk message scheduling, pro features (see ‘why we geeked’). There’s also a Business option (custom-priced) for the hard-core social accounts: this includes real-time analytics, 6 social campaign templates, custom training, social media certification. At Graydient, we use Hootsuite Pro to manage our own social accounts and social clients
We’ll be featuring a different Geek every week, so be sure to follow us on Facebook to hear more about our awesome team and latest projects!