Our team at Graydient Creative has been partnering with the iconic SafeHouse restaurant for a couple years now. Together, we’ve completed some spy-tastic missions, embarked on secretive espionage assignments, and so much more. Now, without releasing all of the information, we’re looking back and commemorating all of the exciting things we’ve accomplished.
Crack the Code Social Media Campaign
Crack the Code was an undercover social media campaign we helped SafeHouse operate. Through this campaign, operatives who followed SafeHouse on Facebook, Twitter, Instagram, and Snapchat received a mysterious link on a daily basis that led to a landing page on www.safe-house.com. Upon arrival, spies were met with a clearance test that would evaluate their spy skills. If agents were sly enough to pass the test, they would unveil a special spy code that could be redeemed at the SafeHouse restaurant.
This garnered a lot of attention (untraceable, of course) with more than 23,000 impressions and a 127% increase of website traffic from social media sources.
Interactive Hand Scanner Exit
The hand scanner exit application is a feature hidden somewhere within the walls of SafeHouse Milwaukee. (We are not at liberty to disclose the full details.) The interactive scanner requires spies to forfeit their fingerprints if they want to leave. Once their information is surrendered, the application relays the evidence and unlocks a nearby door. Only authorized agents are allowed to departure through the covert corridors.
Media Wall Control Center
The Media Wall within SafeHouse Chicago provides a Control Center of sorts. Agents have access to a variety of classified surveillance video streams around the world. Our team at Graydient helped deploy the customized recordings and combine them in to a stakeout-like compilation.
In addition to the footage, we were instructed to install a self-destruct button. The whereabouts of this button cannot be revealed, but if worst comes worst and information may be compromised, spies within SafeHouse can put it all up in flames.
Wall of Honor
The Wall of Honor takes the opportunity to remember heroes who have made the ultimate sacrifice during the fight for our freedom. The project includes an interactive wall within SafeHouse where operatives can select men and women who served in the military and read a little bit about them. It’s a small token of our appreciation of their service.
SafeHouse Mobile App
Every great spy needs a handy gadget at their side, and with our help, the SafeHouse App offers agents exactly that. The mobile app provides spies discrete briefings about their next mission as well as a profile with their personal espionage information, spy skills, affiliations, and much more. Now that the app is available to download in the App Store and Google Play, operatives can continue their espionage adventures outside of the SafeHouse.
Of course no spy headquarters is complete without a state-of-the-art command post. With our help, the brand new www.safe-house.com site was born. We planned, designed, and implemented the website to reflect the experience customers have while in SafeHouse, bringing the clandestine restaurant to the forefront of online espionage with a unique motif of secrecy and seclusion. Operatives who visit the site will find that there are disguised pathways, cryptic messages, and fun things to find throughout.