Wisconsin Restaurant Association Gets a New Web Experience
Here at Graydient, the team is always working to challenge themselves while showcasing their industry expertise and working with other driven companies further inspires them to do that, making the experience that much more enjoyable. Since the 1930’s the Wisconsin Restaurant Association (WRA) has worked hard to make sure its members have the resources they need to succeed in the restaurant industry. This not-for-profit establishment wanted to increase brand recognition in their business, and the team at Graydient used their expertise and insight to make their vision a reality by developing a robust marketing plan that offered vibrant colors and design, on enterprise-level CMS, and a user-friendly online experience so visitors are not just drawn to the site, but can effectively explore it. With a strong plan for web design, the best of the best in front and back-end development, and the most resourceful and talented content-focused individuals, the team built a modern, exceptional web site that embodies what WRA works to convey to its members. Check out what the team thought about the process of creating this site, what new challenges they faced, how their experienced played a role in the process, and how they feel now having finished it.