The new year is officially upon us, AGAIN, and we’re already thinking about the next big trends for 2018. Markets grow increasingly competitive and consumers grow more and more wary of all the different messages they see on a daily basis. So how do you stay at the forefront of all of this? The answer requires some forecasting to predict the next big thing and a little innovation. Let’s reflect back on our predictions for 2017 and see how accurate they were:
“If the logo falls off, will you still know it’s ours?”
Graydient Creative recently attended the Digital Summit in Chicago to listen to amazing speakers from leading brands in the technology industry share their expertise on digital marketing best practices, latest trends, and strategy. We learned A LOT, took some time to collect our thoughts, and now we want to pass this knowledge along to you! Here are some of the key takeaways you will need to know if you want your brand to survive in 2018 and beyond:
Not too long ago Sculpture Milwaukee was only a spark of imagination from Steve Marcus, chairman of the board of the Marcus Corporation. His vision was to bring inspiring sculptures from around the world and share them with the people of the Greater Milwaukee area at a price everyone could afford – free.
Just as the American Civil War divided families, so has the Great Gif debate among the Graydient team. If you’re interested in a hearing a heated debate (or reading it on Slack), simply say or type the word “gif” and the Nerf guns will certainly be drawn. When recently asked to weigh in on the debate, our teammates came up with their backing for the correct pronunciation of the word “Gif”: